Monday, October 26, 2009

Acceleration of print dollars moving online

From what we are seeing, not only within our markets but across the b2b media space as a whole, the move from print to online is continuing to accelerate despite the current economic environment. Much of this acceleration is being driven by more traditionally minded companies moving meaningful portions of their advertising budgets away from print. We are predicting this trend to continue through Q1 2010 particularly as larger companies finalize planning for next year's advertising budgets. Below is a nice summary from Direct Marketing News using CDW and IKEA as examples:

Dignital Marketing Shift Speeds Up - DMNews

1 comments:

anna said...

If your son is much further than other children in the class then you should consider a class of acceleration for them. An example is Mozart! Say you took classical music lessons at school, see how a class of acceleration would be good for everyone. Mozart was teaching mathematics to your baby and reading the program and see how successful.

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